What is a Tattooist’s sales Pitch?

Tattoo Artists are a Dime a Dozen Pretend we meet two different tattooists at a social gathering and the when asked the question, “So what do you do for work?”they both answered with different replies.  The first one gives a simple and straight to the point answer: “I do tattoos.  Here is my card. You…

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They Googled you and Found Nothing.

Stop Relying on Instagram Alone – Build Your Digital Footprint Social media like Instagram has become a vital marketing tool for many tattoo artists. While having an Instagram account is important, relying on it as your sole online presence is dangerous. I am going to tell you why you need to expand your digital footprint…

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The 5 C’s of Creating Value for Tattoo Clients

Understand the Value you Create I love tattooing. For almost 30 years, I have been working as a tattooist.  The first years were very frustrating. I almost quit a few times because I thought that maybe I wasn’t cut out to handle the bullshit that came with customer service. I just wanted to do tattoos.…

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From Roots to Branches: Growing a Thriving Client Base

From Roots to Branches: Growing a Thriving Client Base The Roots of a Healthy Clientele A healthy clientele starts with its roots – the repeat, long-term clients who provide a solid foundation. These ideal clients understand the commitment of time, care, and resources needed to produce quality tattoos. Like the exposed roots of a carefully…

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